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Wolff Set to Divest Stake Valuing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led the Mercedes team to historic achievements in Formula 1

Toto Wolff is engaged in final negotiations to sell part of his ownership stake in the Mercedes Formula 1 team.

This transaction values Mercedes at £4.6 billion – a record for a Formula 1 squad – after the McLaren team were valued at £3.5 billion in an adjustment to ownership structure last September.

Wolff, who owns one-third of Mercedes F1, would sell a stake in the region of five percent.

The 53-year-old would stay on as team boss and chief executive officer should the deal proceed.

Shareholder Structure

Remaining partners in the team are Mercedes-Benz and chemicals giant Ineos, who both hold one-third of the company.

An official representative said: "We will be making no official statement on the matter. The management structure of Mercedes F1 will remain unaltered, and all three partners are fully committed to continued achievements of the brand in Formula One."

Valuation Increase

The deal would represent a significant increase in value of the Mercedes team after Ineos acquired its share for £208 million in 2022.

This surge reflects the growth in valuations of Formula 1 outfits in the past few years as a consequence of the increasing appeal of the sport globally.

This trend was evident with the success of the F1 movie featuring Hollywood star Brad Pitt, which was released in summer 2023 and has grossed over $630m (£458m) at cinemas worldwide.

The film represents Pitt's most successful film and the most successful sports movie ever released.

Present Performance

The Mercedes team are runner-up in the team standings, behind McLaren, with three races remaining in the current championship.

Their lead driver British driver George Russell has won 2 of the 21 grands prix so far and is fourth in the drivers' championship after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

The team won a record eight consecutive constructors' championships and seven drivers' titles, six for Lewis Hamilton and one for Nico Rosberg, between 2014 to 2021.

MG
The writer

Michael Griffin

A tech journalist and digital strategist with over a decade of experience covering emerging technologies and consumer electronics.

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